Names Ram 1500 Luxury Car of the Year

For the first time, has named a truck as the winner of the Luxury Car of the Year Award. The truck to claim the prize is none other than the Ram 1500. editors search for a vehicle that not only represents ultimate luxury in its class, but also excels in usability and drivability.


“This award validates Ram’s unrelenting efforts to deliver more comfort, refinement and value to our customers,” said Reid Bigland, Head of Ram Brand. “The Ram 1500 Longhorn and Limited are examples of how we deliver the most luxurious pickups in the industry. It is immensely satisfying to have recognize the Ram 1500 as Luxury Car of the Year.”


As Ram continues to work towards improving the Ram 1500, Ram added the all-new V-6 EcoDiesel to the Ram 1500 lineup. The Ram 1500 EcoDiesel offers best-in-class diesel torque with 480 lb.-ft and diesel towing of 12,560 pounds. The 2020 Ram 1500 EcoDiesel also leads trucks in fuel range exceeding 1,000 miles. The EcoDiesel is available in all models and configurations, including the Ram Rebel.


Creating the smoothest ride and best handling, the Ram 1500 provides a segment-exclusive link-coil rear suspension system with optional Active-Level Four-Corner Air Suspension. The Ram 1500 also offers the largest infotainment color touchscreen for its segment with its 12-inch Uconnect 4C system. This system offers split-screen capability, 360-degree camera views and exclusive content from SiriusXM.


“The 2020 Ram 1500 Longhorn and Limited trims stand out from the crowd thanks to their stunning interiors with premium wood, leather, metal and chrome finishes, an awe-inspiring multimedia system and outstanding ride quality,” said Jenni Newman, Editor-in-Chief of “The Ram 1500’s top trim levels are stunning and well deserving of’s Luxury Vehicle of the Year award.”


The Ram 1500 also leads the truck industry in cargo-management and storage. The Ram 1500 gives truck drivers a multifunction tailgate feature, so they have easy and flexible access to cargo. Ram drivers will also find the RamBox cargo management system which includes a versatile, weatherproof, lockable, illuminated, and drainable storage bin built into the bed rails. For those who work on the go and need to carry other important accessories like a laptop, the Ram 1500 also boasts twice the interior storage capacity compared to other leading truck brands.


If you’re looking to buy a new truck, stop by Keller Bros Dodge Ram today and check out the all-new, award-winning Ram 1500!

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