Dodge “Power Dollars” Campaign Offers $10 Discount Per Horsepower

You read that right. Dodge is currently offering an innovative and unheard of incentive that rewards their customers with a $10 discount for each pony under the hood of select Dodge models. 


For example, if your chosen vehicle packs 500 horsepower, that’s a $5,000 discount. The more power your car provides, the more money you save. The main sales target of this campaign, the insane 797-hp Challenger Hellcat Redeye, the quickest and most powerful muscle car on the market, comes in at $7,970 below MSRP. Now that’s what we call a deal.


Eligible Dodge models also include beasts like the 2019 Challenger, Charger, and capable SUVs like the Durango. This includes the Challenger’s SXT and GT models, as well as the Durango SRT.


Sales of Dodge’s all-powerful Challenger hit an all-time high last year, while the Dodge Charger is on pace to maintain its two-year lead in th eU.S. large car segment. Even the dynamic Dodge Caravan is about to have it’s best calendar-year sales since 2005.


“Since bringing the Charger and Challenger back to market, Dodge has put 485 million horsepower into the hands of our loyal enthusiasts,” explained Tim Kuniskis, Global Head of Passenger Cars for FCA, North America. “Dodge has more horsepower than anyone else, and we want to share it and give those who have always wanted more, the ability to get more.”

Dodge’s Power Dollars campaign ends on September 3, so hurry to Keller Bros. to check out our new inventory and take part in the festivities before this deal crosses the finish line!!
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